Ads Next™, providers of local internet advertising solutions with tracking and conversion tools, has signed a joint marketing partnership with What’s Up? Inc. Magazines, the Anne Arundel County and greater Chesapeake region leader for local information and events.  Both companies are based in Annapolis, Maryland.

The goal for this partnership is to offer a combined local print and internet advertising solution to local businesses.  “What’s Up?, Inc. has a long standing relationship with local businesses, now they can offer an online advertising component with their local print ads, says Brian Burns, President of Ads Next™”. 

Local Internet Advertising is growing, below are some facts:

• 63% of Internet Users use local search

• 20-25% of ALL monthly online searches (more than 1 billion searches) are local and commerce driven

• 46% of online users searched for local vendor in last 90 days.

As part of the partnership Ads Next™ will develop a new website for What’s Up?, Inc. using leading web 2.0 techniques.  The features include Blogs, polls, interactive events, a geography targeted business directory, advanced banner tracking, and more.  These new features will appeal better to What’s Up? Inc.’s audience and increase online revenue opportunities.

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