http://adsnext.com/blog Fri, 09 May 2008 20:56:01 +0000 http://backend.userland.com/rss092 en The What’s Up? Publishing Group, a leading publisher of print media serving the greater Annapolis region and Maryland's Eastern Shore, announces that it has signed a joint marketing partnership agreement with Ads Next™, providers of local internet advertising solutions. Both companies are based in Annapolis, Maryland. "Technology is having a profound ... http://adsnext.com/blog/index.php/2008/05/09/the-what%e2%80%99s-up-publishing-group-announces-that-it-has-signed-a-joint-marketing-partnership-agreement-with-ads-next%e2%84%a2/ Link Building is an important part of Search Engine Optimization.  It is the process of getting other websites to link to your website.  It is more important to have relevant links from a website rather than have an irrelevant link from a site that has a high Page Rank.  The ... http://adsnext.com/blog/index.php/2008/04/25/link-building/ Many people search online for local dentists, doctors, restaurants, spas, landscapers and many other local businesses.  Is your business being placed in front of these users?  It’s not just about how many people make it to your Web site, but whether or not they take action once they’re there. Are they ... http://adsnext.com/blog/index.php/2008/03/21/phone-tracking-local-internet-advertising/ I found this article today from eMarketer very interesting. Here comes the “Precision Shopper.” Any retailer who isn’t using the online channel to promote offline sales—as well as online sales—is missing a sizable opportunity.”Today, online consumers think nothing of shopping across a retailer’s stores, Web site and catalog,” says Jeffrey Grau, eMarketer ... http://adsnext.com/blog/index.php/2008/02/28/how-online-research-drives-offline-sales/ Aaron Wall recently posted an article called How Long Does It Take to Rank in Google? He mentions that he gets asked this question quite frequently.  This seems to be the only thing new clients are ever concerned about with their search marketing campaigns.  And I will have to agree ... http://adsnext.com/blog/index.php/2008/02/12/when-will-i-rank-in-google/ I read this interesting article today on Yahoo News.  The article was written by Michael Liedtke, AP Business Writer.   Will MSN buy Yahoo?  Google needs some competition and maybe this will give them just that. SAN FRANCISCO - Microsoft Corp. has pounced on slumping Internet icon Yahoo Inc. with an unsolicited takeover offer of $44.6 billion in ... http://adsnext.com/blog/index.php/2008/02/01/is-msn-going-to-buy-yahoo/ Gavin O'Malley of MediaPost writes about how big brand Marketers are fed up with traditional media channels and are threatening to shift some of their budgets to the internet: BIG-NAME BRAND MARKETERS ARE FED up with traditional media channels and are threatening to shift the lion's share of their budgets online, ... http://adsnext.com/blog/index.php/2008/01/11/mediapost-big-brand-marketers-are-fed-up-with-traditional-advertising/ Earlier this week Greg Sterling posted an article titled What Does 2008 Have In Store For Local?  He emphasizes that the local market is about a very large number of mostly small companies.  I could not agree more and most of these small companies are not advertising online.  It is ... http://adsnext.com/blog/index.php/2008/01/08/local-search-advertising-in-2008/ When users are searching for a product or service they want to find a local company that provides that product or service.  However local companies aren’t anywhere to be found in the top of the search results.  Companies are not optimizing their websites locally.   When I do a search for ... http://adsnext.com/blog/index.php/2007/12/21/maximize-your-google-local-business-listing/ Ads Next™, providers of local internet advertising solutions with tracking and conversion tools, has signed a joint marketing partnership with What’s Up? Inc. Magazines, the Anne Arundel County and greater Chesapeake region leader for local information and events.  Both companies are based in Annapolis, Maryland. The goal for this partnership is to ... http://adsnext.com/blog/index.php/2007/12/17/ads-next-builds-local-joint-marketing-partnership-with-whats-up-inc/